New HD Digital

Hoya's Finest Filter Ever

Pro1D DMC Range

Replaces the Pro-1 SHMC

Digital Cameras Need Multicoated Filters
Digital camera CCD or CMOS sensors are highly susceptible to reflections - this stray light can ruin your photographs! Don't risk your valuable photos by using bare-glass filters.
HOYA - The Clear Advantage
Now try a HOYA Digital Multi-Coated filter and see how the benefit of substantially reduced reflections can improve your image. Reduced internal reflections mean a clearer image with greater contrast

Hoya Filters

Hoya are the largest worldwide producer of optical glass, in fact around 60% of the entire worldwide demand and supply is met by HOYA. Hoya offers a wide variety of superior quality filters for use in all imaging applications such as 35mm SLR cameras, Medium Format, Large Format, Video, Cine and Digital, It is important to select the best filters for your needs, as choosing inferior brands can deteriorate the performance of your high quality lenses. Hoya filters guarantee you the highest standards so you can create the best images.